Privacy Policy
Effective Date: April 1, 2026
Last Updated: April 14, 2026

Overview
Persone ("we," "us," or "our") operates thewebsite persone.us (the "Site"). This Privacy Policy explains how wecollect, use, and protect information when you visit our Site or communicatewith us, including via SMS text messaging. We are committed to beingtransparent about our data practices and respecting your privacy.

By using the Site or opting in to SMS communications, you agree to thepractices described in this policy.

1. Information We Collect
We collect limited information when you visit the Site or interact with us.This includes:Usage and Analytics Data: Pages visited, time spent on pages,referring URLs, browser type, device type, operating system, and generalgeographic location (country/region level).
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Log Data: IP addresses, access timestamps, and error logs collectedautomatically by our web servers.

Phone Numbers: Only when you voluntarily provide your phone number and opt into receive SMS communications from us.We do not collect your name, email address, paymentinformation, or any other personally identifiable information unless youvoluntarily provide it. This may include information such as your name, emailaddress, or phone number when you submit a contact form or opt in to receivecommunications from us.

2. How We Use This Information
- We use the data we collect to:
- Understand how visitors interact with the Site-
- Improve site performance, content, and user experience
- Diagnose technical issues
- Measure the effectiveness of our marketing and content
- Send SMS communications to users who have explicitly opted in

We do not use your data to build individual user profiles,and we do not sell your data to third parties.

3. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to collect analytics data.Cookies are small text files stored on your device that help us understand siteusage patterns.

Types of cookies we use:
Analytics cookies – Used to track aggregate visitor behavior (e.g., pagesviewed, session duration). These cookies do not identify you personally. Youcan control cookie preferences through your browser settings. Most browsersallow you to refuse or delete cookies. Note that disabling cookies may affectsome functionality of the Site.

4. Third-Party Analytics Services
We use third-party analytics tools to help us understand Site usage. Theseproviders may collect usage data on our behalf under their own privacypolicies. Current providers may include: Google Analytics – Google PrivacyPolicy

These third parties are prohibited from using your data for their own marketingpurposes.

5. How We Share Information
We do not sell, rent, or trade your information. We may share limited data onlyin the following circumstances: Service Providers: Third-party vendors who helpoperate the Site (e.g., hosting, analytics, SMS delivery) and are bound byconfidentiality agreements.

Legal Compliance: If required by law, court order, or government authority.

Business Protection: To protect the rights, property, or safety of Persone, ourusers, or the public. Phone numbers collected for SMS communications are neversold or shared with third parties for their own marketing purposes.

6. SMS Communications
Opt-In & Consent By providing your phone number and checking the SMSconsent box on our forms, you expressly consent to receive recurring automatedand non-automated SMS (text) messages from Persone. These messages may includemarketing, promotional, and informational communications. Consent to receiveSMS messages is not required as a condition of purchasing any goods orservices. Opt-in may occur through:
- Submitting a form on persone.us withthe SMS consent checkbox selected.
- Providing written consent through other approved digital intake forms
- Replying to an opt-in keyword prompt via text
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‍Types of Messages
‍Once opted in, you may receive SMS messages from Persone related to:
- Service updates and announcements
- Appointment or consultation reminders
- Marketing and promotional content
- Responses to inquiries you have submitted
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‍Message Frequency
‍Message frequency varies. You may receive up to 10 messages per month.
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‍Message & Data Rates
‍Message and data rates may apply. Rates are determined by your mobilecarrier and plan. Persone is not responsible for any charges incurred.

‍Opt-Out Instructions
You can opt out of SMS messages at any time by replying STOP to anymessage. After you send STOP, you will receive a one-time confirmation messageand no further messages will be sent unless you opt in again. For assistance,reply HELP to any message or contact us at privacy@persone.us.

‍Sample Message Example: “Persone: Your consultation is scheduled forFriday at 2 PM. Reply STOP to opt out, HELP for help. Msg frequency varies. Msg& data rates may apply.”

‍Data Use & Sharing
Your phone number and SMS consent status are used solely to send you themessages described above. SMS opt-in data and consent will not be sold, rented,or shared with any third parties or affiliates for marketing or promotionalpurposes. We may share your information only with service providers who assistin delivering SMS messages, and only for that purpose, under strictconfidentiality obligations. We do not share SMS opt-in data with third partiesfor their own marketing purposes.

7. Data Retention
Analytics and log data are retained for 12 months, after which it is deleted oranonymized. Phone numbers collected for SMS are retained until you opt out, atwhich point they are removed from our active messaging list. We retain dataonly as long as necessary for the purposes described in this policy.

8. Your Privacy Rights
Depending on your location, you may have certain rights regarding your data:
California Residents (CCPA): You have the right to know what personalinformation we collect, request deletion of your data, and opt out of the saleof personal information. We do not sell personal information.
EU/UK Residents (GDPR): You have the right to access, correct, or delete yourdata, restrict or object to processing, and lodge a complaint with asupervisory authority.

To exercise any of these rights, contact us at privacy@persone.us.

9. Children's Privacy
The Site is not directed at children under the age of 13. We do not knowinglycollect information from children. If you believe we have inadvertentlycollected information from a child, please contact us immediately.

10. Links to Third-Party Sites
The Site may contain links to external websites. We are not responsible for theprivacy practices of those sites and encourage you to review their privacypolicies before providing any information.

11. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will updatethe "Last Updated" date at the top of this page. Continued use of theSite after changes are posted constitutes your acceptance of the revisedpolicy. Material changes will be communicated via a notice on the Site wherefeasible.

12. Contact Us
If you have questions about this Privacy Policy, our SMS communications, oryour data, please contact us:
Persone
Email: privacy@persone.us
Website: persone.us